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	<title>Comments for braden's inspiration musings</title>
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	<link>http://www.bradenh.ca</link>
	<description>my ramblings on inspiration from design, humans, art, the world, and theology</description>
	<pubDate>Wed, 10 Mar 2010 14:02:44 +0000</pubDate>
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		<title>Comment on Web Merchandisers? by Jim Novo</title>
		<link>http://www.bradenh.ca/2009/web-merchandisers/comment-page-1/#comment-65433</link>
		<dc:creator>Jim Novo</dc:creator>
		<pubDate>Sun, 22 Mar 2009 18:25:50 +0000</pubDate>
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		<description>Certanly a lot of the copy and photography on commerce sites is downright awful - all features, no benefits, for example.

The best possible employee you can snag for this kind of work is someone who has merchandised catalogs, great example of a dual brain (art and science) kind of job.  They will address the creative in the context of the analytics - it's what they do.</description>
		<content:encoded><![CDATA[<p>Certanly a lot of the copy and photography on commerce sites is downright awful - all features, no benefits, for example.</p>
<p>The best possible employee you can snag for this kind of work is someone who has merchandised catalogs, great example of a dual brain (art and science) kind of job.  They will address the creative in the context of the analytics - it&#8217;s what they do.</p>
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